Google AdWords and Other Search Engine Marketing (SEM)

Google AdWords (you know - the ads that appear on Google Search Engine Result Pages with the words "Sponsored links" above them) is just one way of promoting your business online.

That said, it is one of the most effective way of doing so - and one that can be extremely economical if you do all the right things.

Online advertising, like so many other things in business, can be done both "well" and "poorly".

You can, for instance, put an ad in the local newspaper and hope to get some business from it ... and you probably will.

If you want your newspaper ad to absolutely kill the competition and have you trampled in the rush of customers to your door, you'll probably need to spend some time getting that ad right by:
  1. Understanding your customers
  2. Checking out the competition
  3. Working out the size of ad (and cost), and
  4. Deciding on which section of the newspaper is most likely to have your new customers reading it so they just happen to come across your ad.
It's the same thing with online advertising - in search engines, blogs, other websites, and so on.

If you don't take the time to understand all the same things as you should for your newspaper ad, you're blowing money on ads that won't be as effective in converting sales as they could be.
 
Creative Intersection provides these sorts of services ... often called SEM, or Search Engine Marketing, to clients of all sizes and all budgets - from $10 to $1,000's per day.

At the time we set up your campaign and then each week, month, or every few months thereafter (depending on your needs), we can analyse the performance of your AdWords (or other advertising campaigns) to help you get the most bang for your buck.

We compare things like your competitors' activities, emerging search trends, and even your own website pages to arrive at recommendations that will let you pay less for your ads, with the highest placement, and maximum conversion rates.

You pay us each month for the ads that are clicked on (we just on-charge what Google charges us), and then whenever you need our help to maximise the performance of your ads we charge for our services by the hour (or as a package rate if you need more frequent help).

The per-consultation charge is generally under $500, depending on the size of your campaign and the frequency with which you need our help.

And for a limited time only, we will give you a FREE $125 Google Adwords voucher to go towards your first month's advertising spend.

Drop us a line to arrange a chat about how Google AdWords and other online advertising might be able to help you get a lot more business coming to your door.